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 Customer Reviews
Thought provoking, 10 Aug 2005
This book gets you thinking about typography rather than teaching you the art - although there are a few practical tips you will pick up along the way. Written in a witty and entertaining style it is a worthwhile introductory read for those just getting into typography. Covers lots of basics in an accessible manner, 26 Jul 2004
I'm a typography novice. Before reading this book, I thought the font Gaudi was named after the architect of La Sagrada Familia. The book is written in a down-to-earth tone of voice that held my interest. It gives a good introduction to the use of grids in layout and why they are so important. Basics such as x-height, linespacing, letterspacing and ligatures are covered. Some intriguing typographical history is worked in to give explanation to the current state of type. Most pages give samples of popular fonts. You'll probably have to do a lot more reading and practicing before becoming a typographic expert, but this little book covers a lot of relevant information for the novice in an accessible manner. Several times, the author makes mention of today's cheap paperback novels that are produced without any thought to good design. This book isn't one of those. Each page has been painstakingly well designed, and the price tag shows it.
Quick read, little info, 23 Apr 2004
'Find Out How Type Works'? Not by reading this. It's Ok if you know nothing about typography, as it quickly skims over some obvious points that you should know about this broad subject area. However, it's very overated, and with a basic understanding of type you'll feel you've been let down by this book.
Not the dinner but the candle lit table, 29 Feb 2004
This book is beautifully presented and easily read but the content maybe a little too thin. However I suppose it's an introductory text that tries to get the reader to get a feel for what is a highly specialised art form. Half the pages are illustrations while the text is allowed a generous amount of space. Some of the more important or factually based information is set in smaller type and acts as a prompt for the reader to investigate further. Effectively it's a book that creates a mood that once you've grasped can lead you on to more hardcore texts such as Elements in Typographic Style or The New Typography.
A great enthusiasm builder, but not enough meat, 15 Aug 2003
This is a great read for someone who has never considered type before. Those graphic design graduates who were never taught type in ground-up way, self-tought pros wanting to learn some theory or for editors, subs or marketing people who are now doubling-up as designers. It really makes you share the authors' total enthusiasm for type, although there are other equally clear introductions that are either cheaper or offer more. If you want hard knowledge rather than enjoyable prose check out The Mac is Not a Typewriter, Rauari McClean's pre-DTP Manual of Typography, or About Face by Rotovision.
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Customer Reviews
Thought provoking, 10 Aug 2005
This book gets you thinking about typography rather than teaching you the art - although there are a few practical tips you will pick up along the way. Written in a witty and entertaining style it is a worthwhile introductory read for those just getting into typography. Covers lots of basics in an accessible manner, 26 Jul 2004
I'm a typography novice. Before reading this book, I thought the font Gaudi was named after the architect of La Sagrada Familia. The book is written in a down-to-earth tone of voice that held my interest. It gives a good introduction to the use of grids in layout and why they are so important. Basics such as x-height, linespacing, letterspacing and ligatures are covered. Some intriguing typographical history is worked in to give explanation to the current state of type. Most pages give samples of popular fonts. You'll probably have to do a lot more reading and practicing before becoming a typographic expert, but this little book covers a lot of relevant information for the novice in an accessible manner. Several times, the author makes mention of today's cheap paperback novels that are produced without any thought to good design. This book isn't one of those. Each page has been painstakingly well designed, and the price tag shows it.
Quick read, little info, 23 Apr 2004
'Find Out How Type Works'? Not by reading this. It's Ok if you know nothing about typography, as it quickly skims over some obvious points that you should know about this broad subject area. However, it's very overated, and with a basic understanding of type you'll feel you've been let down by this book.
Not the dinner but the candle lit table, 29 Feb 2004
This book is beautifully presented and easily read but the content maybe a little too thin. However I suppose it's an introductory text that tries to get the reader to get a feel for what is a highly specialised art form. Half the pages are illustrations while the text is allowed a generous amount of space. Some of the more important or factually based information is set in smaller type and acts as a prompt for the reader to investigate further. Effectively it's a book that creates a mood that once you've grasped can lead you on to more hardcore texts such as Elements in Typographic Style or The New Typography.
A great enthusiasm builder, but not enough meat, 15 Aug 2003
This is a great read for someone who has never considered type before. Those graphic design graduates who were never taught type in ground-up way, self-tought pros wanting to learn some theory or for editors, subs or marketing people who are now doubling-up as designers. It really makes you share the authors' total enthusiasm for type, although there are other equally clear introductions that are either cheaper or offer more. If you want hard knowledge rather than enjoyable prose check out The Mac is Not a Typewriter, Rauari McClean's pre-DTP Manual of Typography, or About Face by Rotovision.
A very useful practical book, 10 Jun 2007
The first edition of this book was one of the first typography books I purchased and I still refer to it on a regular basis. Since type became democratized it has been easy to experiment, often to the detriment of clarity and it is sometimes easy to forget that it is, foremost, a communication tool. The layout is inspiring but never gets in the way of the subject and, unlike many books on the subject, this actually has an alphabetical list of typographical conventions (eg - when to use a mid-point as opposed to a full point) which is a godsend when you are out of college and trying to convince an employer that you really know your subject. A fantastic book.
An interesting and educational book, 23 Sep 2003
Written by lecturers at Central St Martin's College in London, this is a great book - they know their stuff. It is a fusion of great design and layout combined with the technical nitty gritty and history of type. All really interesting for those of us who are interested in type and typography. I would definitely recommend it.
Not as comprehensive or detailed as I hoped, 25 Jul 2003
This book is nicely produced, but I found the content a bit lacking in substance. Having just read Ruari McLean's Typography, written almost a quarter of a century ago, I was looking for something that was more advanced, Type & Typography is simply not it. Too much space is wasted on large colour pages that add little, the historical dimension is weak.
Typographers bible, 30 Aug 2002
This book examines the history, evolution and mechanics of typography in a clear, concise manner. It can be dipped into very easily for specific information and is full of illustrated examples to clarify points made in each section. As a reference book it should provide help for all levels and I'm sure that my copy will become a well thumbed addition to my library. I have not read the whole book yet, at over 180 pages it can be alot to take in, but the chapters I have read are exhaustive and put typography into context. An example of this can be found early on with a definition of the term, followed by further investigation into function and form, where the alphabet is deconstructed and explained. As a teacher I am sure that I will use this book in many instances and adapt the information for my own uses. If you are at all interested in type or design this book will not disappoint.
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Customer Reviews
Thought provoking, 10 Aug 2005
This book gets you thinking about typography rather than teaching you the art - although there are a few practical tips you will pick up along the way. Written in a witty and entertaining style it is a worthwhile introductory read for those just getting into typography. Covers lots of basics in an accessible manner, 26 Jul 2004
I'm a typography novice. Before reading this book, I thought the font Gaudi was named after the architect of La Sagrada Familia. The book is written in a down-to-earth tone of voice that held my interest. It gives a good introduction to the use of grids in layout and why they are so important. Basics such as x-height, linespacing, letterspacing and ligatures are covered. Some intriguing typographical history is worked in to give explanation to the current state of type. Most pages give samples of popular fonts. You'll probably have to do a lot more reading and practicing before becoming a typographic expert, but this little book covers a lot of relevant information for the novice in an accessible manner. Several times, the author makes mention of today's cheap paperback novels that are produced without any thought to good design. This book isn't one of those. Each page has been painstakingly well designed, and the price tag shows it.
Quick read, little info, 23 Apr 2004
'Find Out How Type Works'? Not by reading this. It's Ok if you know nothing about typography, as it quickly skims over some obvious points that you should know about this broad subject area. However, it's very overated, and with a basic understanding of type you'll feel you've been let down by this book.
Not the dinner but the candle lit table, 29 Feb 2004
This book is beautifully presented and easily read but the content maybe a little too thin. However I suppose it's an introductory text that tries to get the reader to get a feel for what is a highly specialised art form. Half the pages are illustrations while the text is allowed a generous amount of space. Some of the more important or factually based information is set in smaller type and acts as a prompt for the reader to investigate further. Effectively it's a book that creates a mood that once you've grasped can lead you on to more hardcore texts such as Elements in Typographic Style or The New Typography.
A great enthusiasm builder, but not enough meat, 15 Aug 2003
This is a great read for someone who has never considered type before. Those graphic design graduates who were never taught type in ground-up way, self-tought pros wanting to learn some theory or for editors, subs or marketing people who are now doubling-up as designers. It really makes you share the authors' total enthusiasm for type, although there are other equally clear introductions that are either cheaper or offer more. If you want hard knowledge rather than enjoyable prose check out The Mac is Not a Typewriter, Rauari McClean's pre-DTP Manual of Typography, or About Face by Rotovision.
A very useful practical book, 10 Jun 2007
The first edition of this book was one of the first typography books I purchased and I still refer to it on a regular basis. Since type became democratized it has been easy to experiment, often to the detriment of clarity and it is sometimes easy to forget that it is, foremost, a communication tool. The layout is inspiring but never gets in the way of the subject and, unlike many books on the subject, this actually has an alphabetical list of typographical conventions (eg - when to use a mid-point as opposed to a full point) which is a godsend when you are out of college and trying to convince an employer that you really know your subject. A fantastic book.
An interesting and educational book, 23 Sep 2003
Written by lecturers at Central St Martin's College in London, this is a great book - they know their stuff. It is a fusion of great design and layout combined with the technical nitty gritty and history of type. All really interesting for those of us who are interested in type and typography. I would definitely recommend it.
Not as comprehensive or detailed as I hoped, 25 Jul 2003
This book is nicely produced, but I found the content a bit lacking in substance. Having just read Ruari McLean's Typography, written almost a quarter of a century ago, I was looking for something that was more advanced, Type & Typography is simply not it. Too much space is wasted on large colour pages that add little, the historical dimension is weak.
Typographers bible, 30 Aug 2002
This book examines the history, evolution and mechanics of typography in a clear, concise manner. It can be dipped into very easily for specific information and is full of illustrated examples to clarify points made in each section. As a reference book it should provide help for all levels and I'm sure that my copy will become a well thumbed addition to my library. I have not read the whole book yet, at over 180 pages it can be alot to take in, but the chapters I have read are exhaustive and put typography into context. An example of this can be found early on with a definition of the term, followed by further investigation into function and form, where the alphabet is deconstructed and explained. As a teacher I am sure that I will use this book in many instances and adapt the information for my own uses. If you are at all interested in type or design this book will not disappoint.
Some good basic information but very outdated, 25 Jan 2006
The explanation of the publishing process and of proofreading/copy-editing within it is quite useful for anyone unfamilar with this area. But when you read that a computer may be 'nice to play with but not essential' (p11) you realise that this book is hopelessly out-of-date. Advice on contacting potential clients is simplistic (be polite and friendly!). The exercises are the best part - getting a good proportion of them right does encourage you to believe you can do the job. Oh, and I spotted an error (p37 halfway down: the numerous howlers... testifies). Overall, there is a need for a complete re-write - or someone else to come up with a 21st century version.
Excellent, 02 Mar 2004
What an invaluable insight! I have used this book frequently as a reference guide while I have gone through the steps of starting up my proofreading business. It is easy to understand and is very practical. A must for any beginner.
Excellent support & ref, 13 Mar 2003
I have found this book to be excellent in the support of my proofreading course as it supplies both "real world" information and referal data, a plus being it is also supported by a Web site with updated contact lists.
A good investment, 29 Jan 2002
A well written guide and a good investment for anyone who is considering a career in this field. I know it is a book that I will refer back to again and again and again.
Thinking of going freelance?, 17 Oct 2001
This book is worth every penny. It is packed full of useful information and if you are thinking of learning to become a proofreader or copyeditor you should buy this book right now.
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Customer Reviews
Thought provoking, 10 Aug 2005
This book gets you thinking about typography rather than teaching you the art - although there are a few practical tips you will pick up along the way. Written in a witty and entertaining style it is a worthwhile introductory read for those just getting into typography. Covers lots of basics in an accessible manner, 26 Jul 2004
I'm a typography novice. Before reading this book, I thought the font Gaudi was named after the architect of La Sagrada Familia. The book is written in a down-to-earth tone of voice that held my interest. It gives a good introduction to the use of grids in layout and why they are so important. Basics such as x-height, linespacing, letterspacing and ligatures are covered. Some intriguing typographical history is worked in to give explanation to the current state of type. Most pages give samples of popular fonts. You'll probably have to do a lot more reading and practicing before becoming a typographic expert, but this little book covers a lot of relevant information for the novice in an accessible manner. Several times, the author makes mention of today's cheap paperback novels that are produced without any thought to good design. This book isn't one of those. Each page has been painstakingly well designed, and the price tag shows it.
Quick read, little info, 23 Apr 2004
'Find Out How Type Works'? Not by reading this. It's Ok if you know nothing about typography, as it quickly skims over some obvious points that you should know about this broad subject area. However, it's very overated, and with a basic understanding of type you'll feel you've been let down by this book.
Not the dinner but the candle lit table, 29 Feb 2004
This book is beautifully presented and easily read but the content maybe a little too thin. However I suppose it's an introductory text that tries to get the reader to get a feel for what is a highly specialised art form. Half the pages are illustrations while the text is allowed a generous amount of space. Some of the more important or factually based information is set in smaller type and acts as a prompt for the reader to investigate further. Effectively it's a book that creates a mood that once you've grasped can lead you on to more hardcore texts such as Elements in Typographic Style or The New Typography.
A great enthusiasm builder, but not enough meat, 15 Aug 2003
This is a great read for someone who has never considered type before. Those graphic design graduates who were never taught type in ground-up way, self-tought pros wanting to learn some theory or for editors, subs or marketing people who are now doubling-up as designers. It really makes you share the authors' total enthusiasm for type, although there are other equally clear introductions that are either cheaper or offer more. If you want hard knowledge rather than enjoyable prose check out The Mac is Not a Typewriter, Rauari McClean's pre-DTP Manual of Typography, or About Face by Rotovision.
A very useful practical book, 10 Jun 2007
The first edition of this book was one of the first typography books I purchased and I still refer to it on a regular basis. Since type became democratized it has been easy to experiment, often to the detriment of clarity and it is sometimes easy to forget that it is, foremost, a communication tool. The layout is inspiring but never gets in the way of the subject and, unlike many books on the subject, this actually has an alphabetical list of typographical conventions (eg - when to use a mid-point as opposed to a full point) which is a godsend when you are out of college and trying to convince an employer that you really know your subject. A fantastic book.
An interesting and educational book, 23 Sep 2003
Written by lecturers at Central St Martin's College in London, this is a great book - they know their stuff. It is a fusion of great design and layout combined with the technical nitty gritty and history of type. All really interesting for those of us who are interested in type and typography. I would definitely recommend it.
Not as comprehensive or detailed as I hoped, 25 Jul 2003
This book is nicely produced, but I found the content a bit lacking in substance. Having just read Ruari McLean's Typography, written almost a quarter of a century ago, I was looking for something that was more advanced, Type & Typography is simply not it. Too much space is wasted on large colour pages that add little, the historical dimension is weak.
Typographers bible, 30 Aug 2002
This book examines the history, evolution and mechanics of typography in a clear, concise manner. It can be dipped into very easily for specific information and is full of illustrated examples to clarify points made in each section. As a reference book it should provide help for all levels and I'm sure that my copy will become a well thumbed addition to my library. I have not read the whole book yet, at over 180 pages it can be alot to take in, but the chapters I have read are exhaustive and put typography into context. An example of this can be found early on with a definition of the term, followed by further investigation into function and form, where the alphabet is deconstructed and explained. As a teacher I am sure that I will use this book in many instances and adapt the information for my own uses. If you are at all interested in type or design this book will not disappoint.
Some good basic information but very outdated, 25 Jan 2006
The explanation of the publishing process and of proofreading/copy-editing within it is quite useful for anyone unfamilar with this area. But when you read that a computer may be 'nice to play with but not essential' (p11) you realise that this book is hopelessly out-of-date. Advice on contacting potential clients is simplistic (be polite and friendly!). The exercises are the best part - getting a good proportion of them right does encourage you to believe you can do the job. Oh, and I spotted an error (p37 halfway down: the numerous howlers... testifies). Overall, there is a need for a complete re-write - or someone else to come up with a 21st century version.
Excellent, 02 Mar 2004
What an invaluable insight! I have used this book frequently as a reference guide while I have gone through the steps of starting up my proofreading business. It is easy to understand and is very practical. A must for any beginner.
Excellent support & ref, 13 Mar 2003
I have found this book to be excellent in the support of my proofreading course as it supplies both "real world" information and referal data, a plus being it is also supported by a Web site with updated contact lists.
A good investment, 29 Jan 2002
A well written guide and a good investment for anyone who is considering a career in this field. I know it is a book that I will refer back to again and again and again.
Thinking of going freelance?, 17 Oct 2001
This book is worth every penny. It is packed full of useful information and if you are thinking of learning to become a proofreader or copyeditor you should buy this book right now.
Great for inspiration, 09 Apr 2008
I bought this one a couple of months ago, and i have used it as a source of inspiration for almost every piece of display typography i've had to put together since then.
It's a bible of what's possible if you spend money on spot colors, metallics and things like that, but it's also great inspiration for your daily headers, covers etc. if you want to give them that extra something.
I really enjoy the way it's been divided up into: flyers+leaflets, books + magazines, logos + stationary, brochures, posters + banners, 3D + Outdoor + Digital(web mostly). It makes it very easy and fast to find inspiration for just the kind of assignment you're working on.
As someone esle mentioned each example has a number assigned to it. If you go in the back of the books there's a database of all these numbers, where it says who did the work, who was the client, which designers and art directors worked on it. what program was used and which fonts.
A missed opportunity, 28 Apr 2007
I agree to a certain extent with the last review, but have a strong gripe of my own. I bought this book for a quick reference to show me how combinations of fonts work. I wanted something inspiring that's super quick to use, as a well designed object should be.
My major gripe with this book is that you have to refer to an index at the back to see what fonts are used for any given design ~ this is very frustrating. I think it really is a missed opportunity because there is a huge area of blank (wasted) space on each page where that all important information should be. Instead of using this space, the author will have you flipping from the page with the design you're interested in to the back of the book to find out which design agency did the work then you have to find the design number under their listing just to find out which fonts are used! A total waste of time and a very good example of bad design!
This one's going back to Amazon.
All just soulless style :(, 07 Mar 2007
No analysis of why any of the type was selected. This book is just anything that plays with type; most of it I have to say is poor. Looks more to me like just get a lot of `nice' and trendy images of type, don't think what they are for, if they work. It's the sort of book you pick up and flick through. If like me you bough it, you think what a waste of money, printing and paper. I'm tired of this kind of book that one learns nothing from; it's just sickly sweet candy for the eyes.
typo candy, 29 Aug 2006
The book its self is very nice its one of those that feels nice and when u open it u think oh this is nice , lots to see not too much writing but it does tell u who designed each piece and then at the back it tells u what software , typeface was used etc , its the sort of book u pick up to cheer yourself up when ur sick of looking at the same old tierd stuff and u come away thinking that was nice and refreshing.
I have now decieded to buy the image treatments too purley down to this book
Superb, 21 May 2006
This book is excellent if you want to look at inspirational modern photography. I have been looking for something along these lines for ages. Great if your stuck for typographic ideas. I thought this book was so good I then bought 1000 graphic elements too.
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Detail in Typography
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Customer Reviews
Thought provoking, 10 Aug 2005
This book gets you thinking about typography rather than teaching you the art - although there are a few practical tips you will pick up along the way. Written in a witty and entertaining style it is a worthwhile introductory read for those just getting into typography. Covers lots of basics in an accessible manner, 26 Jul 2004
I'm a typography novice. Before reading this book, I thought the font Gaudi was named after the architect of La Sagrada Familia. The book is written in a down-to-earth tone of voice that held my interest. It gives a good introduction to the use of grids in layout and why they are so important. Basics such as x-height, linespacing, letterspacing and ligatures are covered. Some intriguing typographical history is worked in to give explanation to the current state of type. Most pages give samples of popular fonts. You'll probably have to do a lot more reading and practicing before becoming a typographic expert, but this little book covers a lot of relevant information for the novice in an accessible manner. Several times, the author makes mention of today's cheap paperback novels that are produced without any thought to good design. This book isn't one of those. Each page has been painstakingly well designed, and the price tag shows it.
Quick read, little info, 23 Apr 2004
'Find Out How Type Works'? Not by reading this. It's Ok if you know nothing about typography, as it quickly skims over some obvious points that you should know about this broad subject area. However, it's very overated, and with a basic understanding of type you'll feel you've been let down by this book.
Not the dinner but the candle lit table, 29 Feb 2004
This book is beautifully presented and easily read but the content maybe a little too thin. However I suppose it's an introductory text that tries to get the reader to get a feel for what is a highly specialised art form. Half the pages are illustrations while the text is allowed a generous amount of space. Some of the more important or factually based information is set in smaller type and acts as a prompt for the reader to investigate further. Effectively it's a book that creates a mood that once you've grasped can lead you on to more hardcore texts such as Elements in Typographic Style or The New Typography.
A great enthusiasm builder, but not enough meat, 15 Aug 2003
This is a great read for someone who has never considered type before. Those graphic design graduates who were never taught type in ground-up way, self-tought pros wanting to learn some theory or for editors, subs or marketing people who are now doubling-up as designers. It really makes you share the authors' total enthusiasm for type, although there are other equally clear introductions that are either cheaper or offer more. If you want hard knowledge rather than enjoyable prose check out The Mac is Not a Typewriter, Rauari McClean's pre-DTP Manual of Typography, or About Face by Rotovision.
A very useful practical book, 10 Jun 2007
The first edition of this book was one of the first typography books I purchased and I still refer to it on a regular basis. Since type became democratized it has been easy to experiment, often to the detriment of clarity and it is sometimes easy to forget that it is, foremost, a communication tool. The layout is inspiring but never gets in the way of the subject and, unlike many books on the subject, this actually has an alphabetical list of typographical conventions (eg - when to use a mid-point as opposed to a full point) which is a godsend when you are out of college and trying to convince an employer that you really know your subject. A fantastic book.
An interesting and educational book, 23 Sep 2003
Written by lecturers at Central St Martin's College in London, this is a great book - they know their stuff. It is a fusion of great design and layout combined with the technical nitty gritty and history of type. All really interesting for those of us who are interested in type and typography. I would definitely recommend it.
Not as comprehensive or detailed as I hoped, 25 Jul 2003
This book is nicely produced, but I found the content a bit lacking in substance. Having just read Ruari McLean's Typography, written almost a quarter of a century ago, I was looking for something that was more advanced, Type & Typography is simply not it. Too much space is wasted on large colour pages that add little, the historical dimension is weak.
Typographers bible, 30 Aug 2002
This book examines the history, evolution and mechanics of typography in a clear, concise manner. It can be dipped into very easily for specific information and is full of illustrated examples to clarify points made in each section. As a reference book it should provide help for all levels and I'm sure that my copy will become a well thumbed addition to my library. I have not read the whole book yet, at over 180 pages it can be alot to take in, but the chapters I have read are exhaustive and put typography into context. An example of this can be found early on with a definition of the term, followed by further investigation into function and form, where the alphabet is deconstructed and explained. As a teacher I am sure that I will use this book in many instances and adapt the information for my own uses. If you are at all interested in type or design this book will not disappoint.
Some good basic information but very outdated, 25 Jan 2006
The explanation of the publishing process and of proofreading/copy-editing within it is quite useful for anyone unfamilar with this area. But when you read that a computer may be 'nice to play with but not essential' (p11) you realise that this book is hopelessly out-of-date. Advice on contacting potential clients is simplistic (be polite and friendly!). The exercises are the best part - getting a good proportion of them right does encourage you to believe you can do the job. Oh, and I spotted an error (p37 halfway down: the numerous howlers... testifies). Overall, there is a need for a complete re-write - or someone else to come up with a 21st century version.
Excellent, 02 Mar 2004
What an invaluable insight! I have used this book frequently as a reference guide while I have gone through the steps of starting up my proofreading business. It is easy to understand and is very practical. A must for any beginner.
Excellent support & ref, 13 Mar 2003
I have found this book to be excellent in the support of my proofreading course as it supplies both "real world" information and referal data, a plus being it is also supported by a Web site with updated contact lists.
A good investment, 29 Jan 2002
A well written guide and a good investment for anyone who is considering a career in this field. I know it is a book that I will refer back to again and again and again.
Thinking of going freelance?, 17 Oct 2001
This book is worth every penny. It is packed full of useful information and if you are thinking of learning to become a proofreader or copyeditor you should buy this book right now.
Great for inspiration, 09 Apr 2008
I bought this one a couple of months ago, and i have used it as a source of inspiration for almost every piece of display typography i've had to put together since then.
It's a bible of what's possible if you spend money on spot colors, metallics and things like that, but it's also great inspiration for your daily headers, covers etc. if you want to give them that extra something.
I really enjoy the way it's been divided up into: flyers+leaflets, books + magazines, logos + stationary, brochures, posters + banners, 3D + Outdoor + Digital(web mostly). It makes it very easy and fast to find inspiration for just the kind of assignment you're working on.
As someone esle mentioned each example has a number assigned to it. If you go in the back of the books there's a database of all these numbers, where it says who did the work, who was the client, which designers and art directors worked on it. what program was used and which fonts.
A missed opportunity, 28 Apr 2007
I agree to a certain extent with the last review, but have a strong gripe of my own. I bought this book for a quick reference to show me how combinations of fonts work. I wanted something inspiring that's super quick to use, as a well designed object should be.
My major gripe with this book is that you have to refer to an index at the back to see what fonts are used for any given design ~ this is very frustrating. I think it really is a missed opportunity because there is a huge area of blank (wasted) space on each page where that all important information should be. Instead of using this space, the author will have you flipping from the page with the design you're interested in to the back of the book to find out which design agency did the work then you have to find the design number under their listing just to find out which fonts are used! A total waste of time and a very good example of bad design!
This one's going back to Amazon.
All just soulless style :(, 07 Mar 2007
No analysis of why any of the type was selected. This book is just anything that plays with type; most of it I have to say is poor. Looks more to me like just get a lot of `nice' and trendy images of type, don't think what they are for, if they work. It's the sort of book you pick up and flick through. If like me you bough it, you think what a waste of money, printing and paper. I'm tired of this kind of book that one learns nothing from; it's just sickly sweet candy for the eyes.
typo candy, 29 Aug 2006
The book its self is very nice its one of those that feels nice and when u open it u think oh this is nice , lots to see not too much writing but it does tell u who designed each piece and then at the back it tells u what software , typeface was used etc , its the sort of book u pick up to cheer yourself up when ur sick of looking at the same old tierd stuff and u come away thinking that was nice and refreshing.
I have now decieded to buy the image treatments too purley down to this book
Superb, 21 May 2006
This book is excellent if you want to look at inspirational modern photography. I have been looking for something along these lines for ages. Great if your stuck for typographic ideas. I thought this book was so good I then bought 1000 graphic elements too.
It doesn't deliver what it promises, 23 Aug 2007
I appreciate a certain effort to make the long colour-managing story short, but it doesn't deliver what it promises: plain language, useful down-to-earth answers. If you are working with, let's say, QuarkXpress and are deep into the hassle of making your brand-new HP laser printer to print your PDFs colours right, keep searching for the right advice somewhere else. Too many words on RGB-CMYK and so on, but you will feel disappointed unless you are a Photoshopper.
As a designer you must know this stuff, 07 Mar 2007
It's very clearly written and explains all that one should know when sending things to print. All design students should read this. The book is not well designed and some of the information regarding PDF, due to changes in software such as Adobe InDesign may be a little out-dated but if you do as the book says your jobs will print with the results that you hoped for. So don't be put off by the design of the book, the information it contains is easy to understand, written in a friendly way and is vital. I would give it 5 stars if the design of the book, the paper used was better and more in keeping with the information.
Great book for upcoming designers, 28 Apr 2006
I have only about 4 years experience working as a graphic designer (mainly at junior level) and have recently been trying freelance work. I have discovered that when you begin freelance work obviously you are expected to know as much as possible about your trade including the print process. This book in easy to understand terms will enlighten you to how things work in the print shops so you can prepare your files best as possible to avoid the problems so many of us experience as designers! It will also help you to understand RGB and CMYK much more as well as showing you a few excercies to help you on your way! Definitly worth having on your bookshelf!
Dot gain explained, 24 Jun 2005
If you're flummoxed about dot-gain, levels, curves, calibration, moiré effects and the rest, then this book is for you. It explains, in terms that graphic designers will understand, what happens between sending your digital file to the printer and receiving the finished artwork. Through this, it tells you how to avoid the common (and not so common) pitfalls of the printing process. At times it is heavy going, but then I tried to read it cover to cover - it might be better to dip in as and when needed. It talks you through all the bits in Photoshop you probably never used and couldn't work out what they were for. It would prove especially useful if you're on a tight budget and your printer is not as helpful as they might be. Written by someone with years of experience in printing - both in the UK and the USA - I think it's the first (and so far, only) book of its kind, and therefore a must for students and practicing designers.
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Customer Reviews
Thought provoking, 10 Aug 2005
This book gets you thinking about typography rather than teaching you the art - although there are a few practical tips you will pick up along the way. Written in a witty and entertaining style it is a worthwhile introductory read for those just getting into typography. Covers lots of basics in an accessible manner, 26 Jul 2004
I'm a typography novice. Before reading this book, I thought the font Gaudi was named after the architect of La Sagrada Familia. The book is written in a down-to-earth tone of voice that held my interest. It gives a good introduction to the use of grids in layout and why they are so important. Basics such as x-height, linespacing, letterspacing and ligatures are covered. Some intriguing typographical history is worked in to give explanation to the current state of type. Most pages give samples of popular fonts. You'll probably have to do a lot more reading and practicing before becoming a typographic expert, but this little book covers a lot of relevant information for the novice in an accessible manner. Several times, the author makes mention of today's cheap paperback novels that are produced without any thought to good design. This book isn't one of those. Each page has been painstakingly well designed, and the price tag shows it.
Quick read, little info, 23 Apr 2004
'Find Out How Type Works'? Not by reading this. It's Ok if you know nothing about typography, as it quickly skims over some obvious points that you should know about this broad subject area. However, it's very overated, and with a basic understanding of type you'll feel you've been let down by this book.
Not the dinner but the candle lit table, 29 Feb 2004
This book is beautifully presented and easily read but the content maybe a little too thin. However I suppose it's an introductory text that tries to get the reader to get a feel for what is a highly specialised art form. Half the pages are illustrations while the text is allowed a generous amount of space. Some of the more important or factually based information is set in smaller type and acts as a prompt for the reader to investigate further. Effectively it's a book that creates a mood that once you've grasped can lead you on to more hardcore texts such as Elements in Typographic Style or The New Typography.
A great enthusiasm builder, but not enough meat, 15 Aug 2003
This is a great read for someone who has never considered type before. Those graphic design graduates who were never taught type in ground-up way, self-tought pros wanting to learn some theory or for editors, subs or marketing people who are now doubling-up as designers. It really makes you share the authors' total enthusiasm for type, although there are other equally clear introductions that are either cheaper or offer more. If you want hard knowledge rather than enjoyable prose check out The Mac is Not a Typewriter, Rauari McClean's pre-DTP Manual of Typography, or About Face by Rotovision.
A very useful practical book, 10 Jun 2007
The first edition of this book was one of the first typography books I purchased and I still refer to it on a regular basis. Since type became democratized it has been easy to experiment, often to the detriment of clarity and it is sometimes easy to forget that it is, foremost, a communication tool. The layout is inspiring but never gets in the way of the subject and, unlike many books on the subject, this actually has an alphabetical list of typographical conventions (eg - when to use a mid-point as opposed to a full point) which is a godsend when you are out of college and trying to convince an employer that you really know your subject. A fantastic book.
An interesting and educational book, 23 Sep 2003
Written by lecturers at Central St Martin's College in London, this is a great book - they know their stuff. It is a fusion of great design and layout combined with the technical nitty gritty and history of type. All really interesting for those of us who are interested in type and typography. I would definitely recommend it.
Not as comprehensive or detailed as I hoped, 25 Jul 2003
This book is nicely produced, but I found the content a bit lacking in substance. Having just read Ruari McLean's Typography, written almost a quarter of a century ago, I was looking for something that was more advanced, Type & Typography is simply not it. Too much space is wasted on large colour pages that add little, the historical dimension is weak.
Typographers bible, 30 Aug 2002
This book examines the history, evolution and mechanics of typography in a clear, concise manner. It can be dipped into very easily for specific information and is full of illustrated examples to clarify points made in each section. As a reference book it should provide help for all levels and I'm sure that my copy will become a well thumbed addition to my library. I have not read the whole book yet, at over 180 pages it can be alot to take in, but the chapters I have read are exhaustive and put typography into context. An example of this can be found early on with a definition of the term, followed by further investigation into function and form, where the alphabet is deconstructed and explained. As a teacher I am sure that I will use this book in many instances and adapt the information for my own uses. If you are at all interested in type or design this book will not disappoint.
Some good basic information but very outdated, 25 Jan 2006
The explanation of the publishing process and of proofreading/copy-editing within it is quite useful for anyone unfamilar with this area. But when you read that a computer may be 'nice to play with but not essential' (p11) you realise that this book is hopelessly out-of-date. Advice on contacting potential clients is simplistic (be polite and friendly!). The exercises are the best part - getting a good proportion of them right does encourage you to believe you can do the job. Oh, and I spotted an error (p37 halfway down: the numerous howlers... testifies). Overall, there is a need for a complete re-write - or someone else to come up with a 21st century version.
Excellent, 02 Mar 2004
What an invaluable insight! I have used this book frequently as a reference guide while I have gone through the steps of starting up my proofreading business. It is easy to understand and is very practical. A must for any beginner.
Excellent support & ref, 13 Mar 2003
I have found this book to be excellent in the support of my proofreading course as it supplies both "real world" information and referal data, a plus being it is also supported by a Web site with updated contact lists.
A good investment, 29 Jan 2002
A well written guide and a good investment for anyone who is considering a career in this field. I know it is a book that I will refer back to again and again and again.
Thinking of going freelance?, 17 Oct 2001
This book is worth every penny. It is packed full of useful information and if you are thinking of learning to become a proofreader or copyeditor you should buy this book right now.
Great for inspiration, 09 Apr 2008
I bought this one a couple of months ago, and i have used it as a source of inspiration for almost every piece of display typography i've had to put together since then.
It's a bible of what's possible if you spend money on spot colors, metallics and things like that, but it's also great inspiration for your daily headers, covers etc. if you want to give them that extra something.
I really enjoy the way it's been divided up into: flyers+leaflets, books + magazines, logos + stationary, brochures, posters + banners, 3D + Outdoor + Digital(web mostly). It makes it very easy and fast to find inspiration for just the kind of assignment you're working on.
As someone esle mentioned each example has a number assigned to it. If you go in the back of the books there's a database of all these numbers, where it says who did the work, who was the client, which designers and art directors worked on it. what program was used and which fonts.
A missed opportunity, 28 Apr 2007
I agree to a certain extent with the last review, but have a strong gripe of my own. I bought this book for a quick reference to show me how combinations of fonts work. I wanted something inspiring that's super quick to use, as a well designed object should be.
My major gripe with this book is that you have to refer to an index at the back to see what fonts are used for any given design ~ this is very frustrating. I think it really is a missed opportunity because there is a huge area of blank (wasted) space on each page where that all important information should be. Instead of using this space, the author will have you flipping from the page with the design you're interested in to the back of the book to find out which design agency did the work then you have to find the design number under their listing just to find out which fonts are used! A total waste of time and a very good example of bad design!
This one's going back to Amazon.
All just soulless style :(, 07 Mar 2007
No analysis of why any of the type was selected. This book is just anything that plays with type; most of it I have to say is poor. Looks more to me like just get a lot of `nice' and trendy images of type, don't think what they are for, if they work. It's the sort of book you pick up and flick through. If like me you bough it, you think what a waste of money, printing and paper. I'm tired of this kind of book that one learns nothing from; it's just sickly sweet candy for the eyes.
typo candy, 29 Aug 2006
The book its self is very nice its one of those that feels nice and when u open it u think oh this is nice , lots to see not too much writing but it does tell u who designed each piece and then at the back it tells u what software , typeface was used etc , its the sort of book u pick up to cheer yourself up when ur sick of looking at the same old tierd stuff and u come away thinking that was nice and refreshing.
I have now decieded to buy the image treatments too purley down to this book
Superb, 21 May 2006
This book is excellent if you want to look at inspirational modern photography. I have been looking for something along these lines for ages. Great if your stuck for typographic ideas. I thought this book was so good I then bought 1000 graphic elements too.
It doesn't deliver what it promises, 23 Aug 2007
I appreciate a certain effort to make the long colour-managing story short, but it doesn't deliver what it promises: plain language, useful down-to-earth answers. If you are working with, let's say, QuarkXpress and are deep into the hassle of making your brand-new HP laser printer to print your PDFs colours right, keep searching for the right advice somewhere else. Too many words on RGB-CMYK and so on, but you will feel disappointed unless you are a Photoshopper.
As a designer you must know this stuff, 07 Mar 2007
It's very clearly written and explains all that one should know when sending things to print. All design students should read this. The book is not well designed and some of the information regarding PDF, due to changes in software such as Adobe InDesign may be a little out-dated but if you do as the book says your jobs will print with the results that you hoped for. So don't be put off by the design of the book, the information it contains is easy to understand, written in a friendly way and is vital. I would give it 5 stars if the design of the book, the paper used was better and more in keeping with the information.
Great book for upcoming designers, 28 Apr 2006
I have only about 4 years experience working as a graphic designer (mainly at junior level) and have recently been trying freelance work. I have discovered that when you begin freelance work obviously you are expected to know as much as possible about your trade including the print process. This book in easy to understand terms will enlighten you to how things work in the print shops so you can prepare your files best as possible to avoid the problems so many of us experience as designers! It will also help you to understand RGB and CMYK much more as well as showing you a few excercies to help you on your way! Definitly worth having on your bookshelf!
Dot gain explained, 24 Jun 2005
If you're flummoxed about dot-gain, levels, curves, calibration, moiré effects and the rest, then this book is for you. It explains, in terms that graphic designers will understand, what happens between sending your digital file to the printer and receiving the finished artwork. Through this, it tells you how to avoid the common (and not so common) pitfalls of the printing process. At times it is heavy going, but then I tried to read it cover to cover - it might be better to dip in as and when needed. It talks you through all the bits in Photoshop you probably never used and couldn't work out what they were for. It would prove especially useful if you're on a tight budget and your printer is not as helpful as they might be. Written by someone with years of experience in printing - both in the UK and the USA - I think it's the first (and so far, only) book of its kind, and therefore a must for students and practicing designers.
Interesting but not a lot there!, 25 Apr 2008
Beautifully made and laid out book, with some great things to say, and short but thought-provoking interviews with Jeffrey Keedy & Matthew Carter (and foreword by Jonathan Barnbrook!). As a final year graphic design student I found I already knew 'the rules' of typography, and this book outlines them in black and white more for the novice than the design professional, but the examples and quotes can be appreciated by all.
The 'Type Heresy' section was of more interest to me than the 'Commandments', as it is more challenging and daring. In general, a good little book but i wanted more!
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New Typographic Design
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Typographic Systems
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The LaTeX Companion
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Customer Reviews
Thought provoking, 10 Aug 2005
This book gets you thinking about typography rather than teaching you the art - although there are a few practical tips you will pick up along the way. Written in a witty and entertaining style it is a worthwhile introductory read for those just getting into typography. Covers lots of basics in an accessible manner, 26 Jul 2004
I'm a typography novice. Before reading this book, I thought the font Gaudi was named after the architect of La Sagrada Familia. The book is written in a down-to-earth tone of voice that held my interest. It gives a good introduction to the use of grids in layout and why they are so important. Basics such as x-height, linespacing, letterspacing and ligatures are covered. Some intriguing typographical history is worked in to give explanation to the current state of type. Most pages give samples of popular fonts. You'll probably have to do a lot more reading and practicing before becoming a typographic expert, but this little book covers a lot of relevant information for the novice in an accessible manner. Several times, the author makes mention of today's cheap paperback novels that are produced without any thought to good design. This book isn't one of those. Each page has been painstakingly well designed, and the price tag shows it.
Quick read, little info, 23 Apr 2004
'Find Out How Type Works'? Not by reading this. It's Ok if you know nothing about typography, as it quickly skims over some obvious points that you should know about this broad subject area. However, it's very overated, and with a basic understanding of type you'll feel you've been let down by this book.
Not the dinner but the candle lit table, 29 Feb 2004
This book is beautifully presented and easily read but the content maybe a little too thin. However I suppose it's an introductory text that tries to get the reader to get a feel for what is a highly specialised art form. Half the pages are illustrations while the text is allowed a generous amount of space. Some of the more important or factually based information is set in smaller type and acts as a prompt for the reader to investigate further. Effectively it's a book that creates a mood that once you've grasped can lead you on to more hardcore texts such as Elements in Typographic Style or The New Typography.
A great enthusiasm builder, but not enough meat, 15 Aug 2003
This is a great read for someone who has never considered type before. Those graphic design graduates who were never taught type in ground-up way, self-tought pros wanting to learn some theory or for editors, subs or marketing people who are now doubling-up as designers. It really makes you share the authors' total enthusiasm for type, although there are other equally clear introductions that are either cheaper or offer more. If you want hard knowledge rather than enjoyable prose check out The Mac is Not a Typewriter, Rauari McClean's pre-DTP Manual of Typography, or About Face by Rotovision.
A very useful practical book, 10 Jun 2007
The first edition of this book was one of the first typography books I purchased and I still refer to it on a regular basis. Since type became democratized it has been easy to experiment, often to the detriment of clarity and it is sometimes easy to forget that it is, foremost, a communication tool. The layout is inspiring but never gets in the way of the subject and, unlike many books on the subject, this actually has an alphabetical list of typographical conventions (eg - when to use a mid-point as opposed to a full point) which is a godsend when you are out of college and trying to convince an employer that you really know your subject. A fantastic book.
An interesting and educational book, 23 Sep 2003
Written by lecturers at Central St Martin's College in London, this is a great book - they know their stuff. It is a fusion of great design and layout combined with the technical nitty gritty and history of type. All really interesting for those of us who are interested in type and typography. I would definitely recommend it.
Not as comprehensive or detailed as I hoped, 25 Jul 2003
This book is nicely produced, but I found the content a bit lacking in substance. Having just read Ruari McLean's Typography, written almost a quarter of a century ago, I was looking for something that was more advanced, Type & Typography is simply not it. Too much space is wasted on large colour pages that add little, the historical dimension is weak.
Typographers bible, 30 Aug 2002
This book examines the history, evolution and mechanics of typography in a clear, concise manner. It can be dipped into very easily for specific information and is full of illustrated examples to clarify points made in each section. As a reference book it should provide help for all levels and I'm sure that my copy will become a well thumbed addition to my library. I have not read the whole book yet, at over 180 pages it can be alot to take in, but the chapters I have read are exhaustive and put typography into context. An example of this can be found early on with a definition of the term, followed by further investigation into function and form, where the alphabet is deconstructed and explained. As a teacher I am sure that I will use this book in many instances and adapt the information for my own uses. If you are at all interested in type or design this book will not disappoint.
Some good basic information but very outdated, 25 Jan 2006
The explanation of the publishing process and of proofreading/copy-editing within it is quite useful for anyone unfamilar with this area. But when you read that a computer may be 'nice to play with but not essential' (p11) you realise that this book is hopelessly out-of-date. Advice on contacting potential clients is simplistic (be polite and friendly!). The exercises are the best part - getting a good proportion of them right does encourage you to believe you can do the job. Oh, and I spotted an error (p37 halfway down: the numerous howlers... testifies). Overall, there is a need for a complete re-write - or someone else to come up with a 21st century version.
Excellent, 02 Mar 2004
What an invaluable insight! I have used this book frequently as a reference guide while I have gone through the steps of starting up my proofreading business. It is easy to understand and is very practical. A must for any beginner.
Excellent support & ref, 13 Mar 2003
I have found this book to be excellent in the support of my proofreading course as it supplies both "real world" information and referal data, a plus being it is also supported by a Web site with updated contact lists.
A good investment, 29 Jan 2002
A well written guide and a good investment for anyone who is considering a career in this field. I know it is a book that I will refer back to again and again and again.
Thinking of going freelance?, 17 Oct 2001
This book is worth every penny. It is packed full of useful information and if you are thinking of learning to become a proofreader or copyeditor you should buy this book right now.
Great for inspiration, 09 Apr 2008
I bought this one a couple of months ago, and i have used it as a source of inspiration for almost every piece of display typography i've had to put together since then.
It's a bible of what's possible if you spend money on spot colors, metallics and things like that, but it's also great inspiration for your daily headers, covers etc. if you want to give them that extra something.
I really enjoy the way it's been divided up into: flyers+leaflets, books + magazines, logos + stationary, brochures, posters + banners, 3D + Outdoor + Digital(web mostly). It makes it very easy and fast to find inspiration for just the kind of assignment you're working on.
As someone esle mentioned each example has a number assigned to it. If you go in the back of the books there's a database of all these numbers, where it says who did the work, who was the client, which designers and art directors worked on it. what program was used and which fonts.
A missed opportunity, 28 Apr 2007
I agree to a certain extent with the last review, but have a strong gripe of my own. I bought this book for a quick reference to show me how combinations of fonts work. I wanted something inspiring that's super quick to use, as a well designed object should be.
My major gripe with this book is that you have to refer to an index at the back to see what fonts are used for any given design ~ this is very frustrating. I think it really is a missed opportunity because there is a huge area of blank (wasted) space on each page where that all important information should be. Instead of using this space, the author will have you flipping from the page with the design you're interested in to the back of the book to find out which design agency did the work then you have to find the design number under their listing just to find out which fonts are used! A total waste of time and a very good example of bad design!
This one's going back to Amazon.
All just soulless style :(, 07 Mar 2007
No analysis of why any of the type was selected. This book is just anything that plays with type; most of it I have to say is poor. Looks more to me like just get a lot of `nice' and trendy images of type, don't think what they are for, if they work. It's the sort of book you pick up and flick through. If like me you bough it, you think what a waste of money, printing and paper. I'm tired of this kind of book that one learns nothing from; it's just sickly sweet candy for the eyes.
typo candy, 29 Aug 2006
The book its self is very nice its one of those that feels nice and when u open it u think oh this is nice , lots to see not too much writing but it does tell u who designed each piece and then at the back it tells u what software , typeface was used etc , its the sort of book u pick up to cheer yourself up when ur sick of looking at the same old tierd stuff and u come away thinking that was nice and refreshing.
I have now decieded to buy the image treatments too purley down to this book
Superb, 21 May 2006
This book is excellent if you want to look at inspirational modern photography. I have been looking for something along these lines for ages. Great if your stuck for typographic ideas. I thought this book was so good I then bought 1000 graphic elements too.
It doesn't deliver what it promises, 23 Aug 2007
I appreciate a certain effort to make the long colour-managing story short, but it doesn't deliver what it promises: plain language, useful down-to-earth answers. If you are working with, let's say, QuarkXpress and are deep into the hassle of making your brand-new HP laser printer to print your PDFs colours right, keep searching for the right advice somewhere else. Too many words on RGB-CMYK and so on, but you will feel disappointed unless you are a Photoshopper.
As a designer you must know this stuff, 07 Mar 2007
It's very clearly written and explains all that one should know when sending things to print. All design students should read this. The book is not well designed and some of the information regarding PDF, due to changes in software such as Adobe InDesign may be a little out-dated but if you do as the book says your jobs will print with the results that you hoped for. So don't be put off by the design of the book, the information it contains is easy to understand, written in a friendly way and is vital. I would give it 5 stars if the design of the book, the paper used was better and more in keeping with the information.
Great book for upcoming designers, 28 Apr 2006
I have only about 4 years experience working as a graphic designer (mainly at junior level) and have recently been trying freelance work. I have discovered that when you begin freelance work obviously you are expected to know as much as possible about your trade including the print process. This book in easy to understand terms will enlighten you to how things work in the print shops so you can prepare your files best as possible to avoid the problems so many of us experience as designers! It will also help you to understand RGB and CMYK much more as well as showing you a few excercies to help you on your way! Definitly worth having on your bookshelf!
Dot gain explained, 24 Jun 2005
If you're flummoxed about dot-gain, levels, curves, calibration, moiré effects and the rest, then this book is for you. It explains, in terms that graphic designers will understand, what happens between sending your digital file to the printer and receiving the finished artwork. Through this, it tells you how to avoid the common (and not so common) pitfalls of the printing process. At times it is heavy going, but then I tried to read it cover to cover - it might be better to dip in as and when needed. It talks you through all the bits in Photoshop you probably never used and couldn't work out what they were for. It would prove especially useful if you're on a tight budget and your printer is not as helpful as they might be. Written by someone with years of experience in printing - both in the UK and the USA - I think it's the first (and so far, only) book of its kind, and therefore a must for students and practicing designers.
Interesting but not a lot there!, 25 Apr 2008
Beautifully made and laid out book, with some great things to say, and short but thought-provoking interviews with Jeffrey Keedy & Matthew Carter (and foreword by Jonathan Barnbrook!). As a final year graphic design student I found I already knew 'the rules' of typography, and this book outlines them in black and white more for the novice than the design professional, but the examples and quotes can be appreciated by all.
The 'Type Heresy' section was of more interest to me than the 'Commandments', as it is more challenging and daring. In general, a good little book but i wanted more!
It will get you to the next level, 27 Sep 2007
This is not a book for first-time LaTeX users. Get "A Guide to LATEX" by Kopka instead.
This is a book for experienced users of LaTeX. It contains information about lots of LaTeX packages and shows you many ways of changing the default LaTeX behaviour and output.
It helped me decorating my book "Programming Dashboard Widgets".
A Mess, 20 Jul 2006
I'm sure if I read this book from cover to cover and worked through all the examples then I'd become very proficient at latex. BUT... I wanted a book as a quick hit reference for those pedantic and detailed concepts that are hard to find on the web. And therein lies the problem. It is VERY difficult to dip in and find anything. Concepts are discussed in the text before they are defined (and in some cases they are never defined). The index is shambolic. It contains mostly command names which means if I want to know which command to type to get something done I already have to know the name of the command! If I already knew everything in the book then it would be great but I don't. This book is an adequate (although poorly organised) reference if you know most of what's here. If you don't then it's very cliquey. The bottom line is that it is a very time consuming exercise to get information from this book and until I know enough latex a web search is going to be much quicker and more tree friendly (>1000 pages and has author biographies - I don't want to know the names of the kids of the authors).
A Latex bible..., 08 Jul 2005
For absolute beginners, this might not be the place to start with LaTeX.
However, read through the 'not so short introduction to latex' to get started, and then whatever question you come up with, you'll find help in this book.
This bible will be standing next to my PC for the coming years!
Ideal desktop reference book, 08 Mar 2005
I have been using LaTeX to write my doctoral thesis for the past few years and have been relying on web-based resources to guide me through various packages and formatting commands. On hearing the news of the release of this second edition, I bought it without hesitation even though I had never seen the first edition. It has proved to be a good investment worth every penny. I have found so many useful packages I didn't know about. The source text and the output printed side by side allow you to compare and work out what is going on very easily. The index is extensive and adequate. There is good balance of topics packed in 1090 pages. I work on languages so found the sections on fonts and encodings particularly useful. But there is plenty of stuff for maths, formulas, etc. which should satisfy scientists. It is concise and comprehensive (for its size) at the same time. It delivers up-to-date information on so many specialised applications of LaTeX in a single book. In short, it is an ideal desktop companion. If you are tired of looking up separate online documentation for each package on your computer screen, you can do a lot worse than buying this book.
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Customer Reviews
Thought provoking, 10 Aug 2005
This book gets you thinking about typography rather than teaching you the art - although there are a few practical tips you will pick up along the way. Written in a witty and entertaining style it is a worthwhile introductory read for those just getting into typography. Covers lots of basics in an accessible manner, 26 Jul 2004
I'm a typography novice. Before reading this book, I thought the font Gaudi was named after the architect of La Sagrada Familia. The book is written in a down-to-earth tone of voice that held my interest. It gives a good introduction to the use of grids in layout and why they are so important. Basics such as x-height, linespacing, letterspacing and ligatures are covered. Some intriguing typographical history is worked in to give explanation to the current state of type. Most pages give samples of popular fonts. You'll probably have to do a lot more reading and practicing before becoming a typographic expert, but this little book covers a lot of relevant information for the novice in an accessible manner. Several times, the author makes mention of today's cheap paperback novels that are produced without any thought to good design. This book isn't one of those. Each page has been painstakingly well designed, and the price tag shows it.
Quick read, little info, 23 Apr 2004
'Find Out How Type Works'? Not by reading this. It's Ok if you know nothing about typography, as it quickly skims over some obvious points that you should know about this broad subject area. However, it's very overated, and with a basic understanding of type you'll feel you've been let down by this book.
Not the dinner but the candle lit table, 29 Feb 2004
This book is beautifully presented and easily read but the content maybe a little too thin. However I suppose it's an introductory text that tries to get the reader to get a feel for what is a highly specialised art form. Half the pages are illustrations while the text is allowed a generous amount of space. Some of the more important or factually based information is set in smaller type and acts as a prompt for the reader to investigate further. Effectively it's a book that creates a mood that once you've grasped can lead you on to more hardcore texts such as Elements in Typographic Style or The New Typography.
A great enthusiasm builder, but not enough meat, 15 Aug 2003
This is a great read for someone who has never considered type before. Those graphic design graduates who were never taught type in ground-up way, self-tought pros wanting to learn some theory or for editors, subs or marketing people who are now doubling-up as designers. It really makes you share the authors' total enthusiasm for type, although there are other equally clear introductions that are either cheaper or offer more. If you want hard knowledge rather than enjoyable prose check out The Mac is Not a Typewriter, Rauari McClean's pre-DTP Manual of Typography, or About Face by Rotovision.
A very useful practical book, 10 Jun 2007
The first edition of this book was one of the first typography books I purchased and I still refer to it on a regular basis. Since type became democratized it has been easy to experiment, often to the detriment of clarity and it is sometimes easy to forget that it is, foremost, a communication tool. The layout is inspiring but never gets in the way of the subject and, unlike many books on the subject, this actually has an alphabetical list of typographical conventions (eg - when to use a mid-point as opposed to a full point) which is a godsend when you are out of college and trying to convince an employer that you really know your subject. A fantastic book.
An interesting and educational book, 23 Sep 2003
Written by lecturers at Central St Martin's College in London, this is a great book - they know their stuff. It is a fusion of great design and layout combined with the technical nitty gritty and history of type. All really interesting for those of us who are interested in type and typography. I would definitely recommend it.
Not as comprehensive or detailed as I hoped, 25 Jul 2003
This book is nicely produced, but I found the content a bit lacking in substance. Having just read Ruari McLean's Typography, written almost a quarter of a century ago, I was looking for something that was more advanced, Type & Typography is simply not it. Too much space is wasted on large colour pages that add little, the historical dimension is weak.
Typographers bible, 30 Aug 2002
This book examines the history, evolution and mechanics of typography in a clear, concise manner. It can be dipped into very easily for specific information and is full of illustrated examples to clarify points made in each section. As a reference book it should provide help for all levels and I'm sure that my copy will become a well thumbed addition to my library. I have not read the whole book yet, at over 180 pages it can be alot to take in, but the chapters I have read are exhaustive and put typography into context. An example of this can be found early on with a definition of the term, followed by further investigation into function and form, where the alphabet is deconstructed and explained. As a teacher I am sure that I will use this book in many instances and adapt the information for my own uses. If you are at all interested in type or design this book will not disappoint.
Some good basic information but very outdated, 25 Jan 2006
The explanation of the publishing process and of proofreading/copy-editing within it is quite useful for anyone unfamilar with this area. But when you read that a computer may be 'nice to play with but not essential' (p11) you realise that this book is hopelessly out-of-date. Advice on contacting potential clients is simplistic (be polite and friendly!). The exercises are the best part - getting a good proportion of them right does encourage you to believe you can do the job. Oh, and I spotted an error (p37 halfway down: the numerous howlers... testifies). Overall, there is a need for a complete re-write - or someone else to come up with a 21st century version.
Excellent, 02 Mar 2004
What an invaluable insight! I have used this book frequently as a reference guide while I have gone through the steps of starting up my proofreading business. It is easy to understand and is very practical. A must for any beginner.
Excellent support & ref, 13 Mar 2003
I have found this book to be excellent in the support of my proofreading course as it supplies both "real world" information and referal data, a plus being it is also supported by a Web site with updated contact lists.
A good investment, 29 Jan 2002
A well written guide and a good investment for anyone who is considering a career in this field. I know it is a book that I will refer back to again and again and again.
Thinking of going freelance?, 17 Oct 2001
This book is worth every penny. It is packed full of useful information and if you are thinking of learning to become a proofreader or copyeditor you should buy this book right now.
Great for inspiration, 09 Apr 2008
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